Group of nine women standing together indoors in a restaurant or event space, smiling at the camera, with yellow curtains and framed artwork on the dark walls behind them.

We will build companies that not only improve the lives of women, but create a new investment flywheel for female founders.

Fierce Foundry co-founds NewCos with capital investment plus services to ensure success at every stage.

Gradient background with a lightbulb icon and the words 'Ideation & Analysis' in bold purple text.

  • Consumer Insights: Define the problem, audience

  • Financial models to determine potential ROI

  • Founder Assessment and matching program

Graphic with three stylized purple figures and the text "Beta & Market Fit" on a pink and yellow gradient background.

  • Persona development, competition, message testing

  • UI/UX Testing

  • Build beta or MVP

  • Present and assess product-market fit and demand

  • Scientific Strategy

  • Determine product roadmap

Digital illustration of a gear, a chart with connected points, and a hand clicking on a tablet, with the text 'Build & Launch' below.

  • Build and launch

  • Feature testing

  • Evidence generation

  • Sustainable marketing and sales efforts

  • Operations setup and training

Purple logo with upward arrows and the text 'Grow & Exit' on a pink to yellow gradient background.

  • Consumer insights: Market Expansion

  • Feature Testing

  • Support for future expansion with HR and Marketing, later-stage fundraising and, legal guidance through exit

Management Team

  • Melissa Wallace

    CEO

  • Danika McVarish

    Founder Operations and Partner Relations

  • Theresa Neil

    Product Management

  • Katie Schuele

    COO

  • Lindsey Rohde

    Director of Community

  • Bari Epstein

    CFO

  • Caroline Deliakis

    Founder Operations

  • Laura Maiurano

    CMO

  • Abigail Glezer

    Fundraising Intern

Active Service Providers

  • Oleg Petrenko

  • Katie Dunn

  • Leslee Cohen

  • Trevor Mason

  • Elizabeth Prenger

  • Erin Rose

  • Lydia Roos

  • Lauren Banyar Reich

  • Taylor Bitsoli

  • Karen Li

Strategic Partners and Advisors

  • Kelle Rozell

  • Tarah Raldiris

  • Julie Goodwin

  • Sabrina Kelly

  • Jennie Bluemthal

  • Candice Edwards

  • Dr. Kristin Markell

  • Jac White

  • Alexandria DeVito

  • Randi Cohen

  • Alexandra Satine

  • Julia Bertnstein

  • John Gauch

  • Kate Brodock

  • Jodi Neuhauser

  • Jonathan Wise

  • Natalie Kaminski

  • Amy Tang

  • Ambreem Molitor

  • Neha Bhalani

  • Mike Joslin

  • Cara Osborne

  • Kristina Chapple

  • Dianna Lesage

  • Jeannine Fischer

  • Madison Soucie

  • Edie Woelfe

  • Emily Loftin

  • Dan Hoffman

  • Taryn Jones Laeben

  • Katrin De Haan

  • Namrata Singhal

  • Meredith Brunette

  • Jazna Olmsted Stannard

  • Sarah Anto

  • Tess Waresmith

  • Simona Todorova

  • Alison Cuzzolino

  • Kathy Keating

  • Karen Bennett

  • Anna Daily

  • Stacey Schultz

  • Geoff Scott

  • Joe Manganelli

  • Deena Biakowitz

  • Jacqueline Peros

  • Jess Schram

  • Katie Horgan

Join Us.